Companies rely more and more on the potential of brand content
According to a study developed by the Custom Content Council company, more than three quarters of the brands and companies…
Offering ‘multichannel information’ is a must for any vendor if he wants to succeed
Consumers are becoming smarter every day. Always with innumerable sources for the search of products, brands or location of information, they…
Brands or social companies? The answers are in the CRM
Many times we have deepened the importance of starting any “company” in Social Media with the clear identification of our…
ROI in the media and social networks continues to be the great challenge for companies
According to the data of a recent report by Econsultancy, 2 out of 5 companies have a return on investment…
Increasingly, more companies offer customer support through Twitter and Facebook
MarketTools, online market research company has published a new study of social networks, whose biggest finding is that almost a…
Understanding Fire Risk Assessments
There are strict fire safety regulations in the UK thankfully. Whilst tragedy does still strike, it would be a more…
What requirements do companies demand when looking for professionals from Social Media?
Social networks continue to grow and evolve, becoming increasingly relevant and important for companies and brands seeking new professionals who…
More than 80% of employees have a bad opinion of their boss
The bastards go brown, they hang medals, they are selfish and they take advantage of the people without scruples. The “cabronazgo”…
How to manage the Customer Experience in the Emotional Economy?
“We offer the customer the best experience” is a phrase that nowadays seems to be an obligation to recite in…
New types of customers and SMEs
In recent years, we have seen how the great “gurus” of marketing, those who tell us about new trends and…