Web design requires specific skills, which is why it’s best left to the experts. Knowing how to interact with your web design team to achieve the best results can have a dramatic effect on the style and effectiveness of your finished website, so it’s important to have a good strategy for getting the most out of the relationship.
An article in Forbes details one web designer’s research into the impact of web design on visitors. This researcher discovered that almost 95 per cent of people who reported that they mistrusted a website did so because of the design elements rather than the content. With that in mind, here are five ways to ensure that you get the best results from your web design team
Give them time
Great websites are not created in a day. You may have time constraints, but your web designers need to spend time on development if you want them to create the optimum site for your business. Websites need to be crafted and tested to ensure that all the elements work perfectly, so don’t rush your team.
Your web designer should keep you up-to-date with the developing website to make sure it is appropriate for your needs. Finding out at the end of the web design process that the site is not what you hoped for is leaving it too late. You may find it helpful to choose a local web design team for ease of communication; you can source web design in Essex, Yorkshire or any other county with companies such as https://webwax.co.uk/, who will be more than happy to advise you on their services.
Test the design
You know your business and your web designer knows how to create websites, but the only certain way to be sure that your website is fit for purpose is to test it on prospective customers. They will be able to inform you whether the design is appealing and appropriate.
Stick to one design
Asking for a choice of designs is spreading the designer’s talent too thinly, so pick just one design idea that you love and follow it through.
Don’t show it to friends
Everyone will have an opinion about your site, but the only one that really counts is that of your customers.