Business and Tech Guide
According to the latest ‘Study of Advertising Investment’ developed by Infoadex, the advertising investment in media grew by 3.9 percent to reach 5,849.5 million dollars, representing 45, 4 percent of…
Although advertisers say that the majority of their sales come from their current customers, only 55.4% say that their companies have departments that focus their attention on customer retention, according…
Things are improving in the world of advertising, at least for independent advertising agencies, media and integrated marketing services, according to a survey conducted by ICM, a global network of…
New technologies, increasingly competitive markets and the growing needs of advertisers have been just some of the reasons that have led SOGECABLE MEDIA to further enhance and specialize the Marketing…
The investment in traditional advertising in media such as television, print media and radio is estimated to grow by 1.8%, but digital advertising investments in the media will increase by…
A recent study published by Weber Shandwick, one of the largest public relations agencies in the world, reveals that the majority of the CEOs of the most important companies worldwide…
Research In Motion (RIM), the company responsible for the manufacture of terminals Blackberrys intends to buy Millennial Media, a mobile advertising network.
The period is approaching when most companies start working on their business and marketing plans for the following year. We design sales and analyze trends to define what we will…
One of the most important functions of the Social Media Manager is to act as Head of the fire department, formed by the Community Manager and team. When suddenly the…
On many occasions the Community Manager is forced to work with certain clients as a freelancer, which means that he does not work in an office. His office is usually…