Klout, Kred and other horror monsters Repercussion or Influence?
A few days ago, we learned that a social media professional was rejected in a recruitment process due to his low level of Klout. At this point, let’s first explain…
Avoid feeding the penguin: The keys to the new SEO
Google officially reported the launch of its new indexing algorithm called “Penguin” . A few weeks ago, it was publicized as the algorithm that would penalize spam and “over optimization”…
Comparing agile project management with scrum master roles
While there may be some debate as to their discreteness, the scrum master and agile project manager do take on different positions within business teams. How do the two compare,…
Is your business ready for the SOLOMO era?
Solomo, who, me? Probably. Although it may sound like the name of the artist of the last song of the summer, SOLOMO is the term that encompasses the Social, Location…
Social Media Marketing Are you ready for active listening?
On multiple occasions we will have heard that the first thing we have to do before diving completely into Social Networks is to plan our strategy and draw up an…
6 More Ways to Improve Your Call Centre This year
We’ve already looked at some of the ways in which you can make sure you’re getting the most from your call centre. But there are more things you can do…
Social Media: An ocean where the small fish can eat the big fish?
The great advantage of Social Media is that it constitutes a common scenario where everyone has a place; Anyone can make room in the market and earn an advantageous position,…
Do not let the noise of the opinions of others silence your own inner voice
This phrase of Steve Jobs summarizes the attitude that should have a professional of any field. In Social Media, especially when it comes to Community Managers, the ability to work…
Survey reveals robust outlook for serviced apartment sector in 2018
A recent end of year survey has revealed that the serviced apartment sector performed well in 2017 and it is likely to deliver even stronger results this year. The outlook…
Content curation or the importance of quality content as a marketing strategy
Today both consumers and entrepreneurs are in an increasingly fractured social scenario in which the information content begins to be difficult to find or to distinguish from that which have…