Crisis communication: Are we ready for a corporate earthquake?
Some years ago, a former teammate of work told me he was very excited about his new job at a major company. It was the opportunity he had long sought…
Why is it so important that a brand has a voice in Social Media?
Accumulate a lot of followers on social networks has no merit, if the mark is not capable of generating activity, conversationally. Only it is a ghost community formed by individuals…
How traders and sellers use psychologically prices
Psychological prices are those numbers that we unconsciously perceive especially attractive and irresistible. So inevitably arouse our desire to benefit from these “bargains”; thereby significantly boosting sales. This is a…
What are the formats of mobile advertising increased performance?
Mobile advertising in 2013 has experienced unprecedented growth. And all indications are that this year will continue to increase the time-consuming users with their mobile devices. This upward trend, coupled…
Something for Everyone – Five of the Best Things to do in London
London is an amazing city. It’s vast network of underground trains can get anyone anywhere with ease, and it really does offer something for everyone. So take a look at…
Social Media Marketing: Being influential is a good investment
Gradually we become aware that, like it or not, the pursuit of influence is essential to consolidate a social enterprise. The truth is that despite all our progress in understanding…
Why 92% of purchases still occurs offline?
E-commerce continues to grow apace. Although it still has a long road ahead until reaching the physical stores in terms of sales volume. The study data indicate that the turnover…
Twitter has become the bulwark of the brands that aim to promote the engagement
With 5700 messages per second, Twitter is the main channel for online distribution. Its 115 million monthly active users help maintain the frenetic activity of this microblogging platform, Twitter making…
Everything you need to know about Kitchen Grease Traps
Grease traps can become very greasy, which is of course just a part of their purpose to extract grease but it is also important to make sure that the grease…
Digital advertising strategies will focus on the impact of mobile
2014 will be another year of rapid development for marketers. Over the past year 2013, the advertising landscape evolved and this year, will accelerate to keep pace with changes in…