Category: Business

A few days ago, we learned that a social media professional was rejected in a recruitment process due to his low level of Klout. At this point, let’s first explain…

This phrase of Steve Jobs summarizes the attitude that should have a professional of any field. In Social Media, especially when it comes to Community Managers, the ability to work…

The reputation of your company is an essential, vital and important aspect. It affects the way in which people interact with it, and consequently defines the growth or decrease of…

The main concern of companies is the generation of leads; the search and capture of quality contacts. This is reflected in the State of Digital Marketing 2012 report, published by…

For any brand or business, regardless of its size or market niche, and to successfully immerse itself in the social media ecosystem, it is essential to develop and execute a…

By 2015 it is estimated that there are 2 billion mobile device users and that e-commerce continues its upward trend and, in the case of m-commerce, it reaches a volume…

I think one of the worst things that can happen in life is fanaticism, whatever it may be, political, sporty or even “social”. Fanaticism distances us from reality, makes us…

The hard part about business today is that it becomes very difficult to attract customers because of all the competition. How can you acquire new customers? You must know how…

Most people would like to become a great leader. Some people are just born with it and others must just work hard to become good leaders. Leadership requires a lot…

I think there is no worse feeling than to feel obviated, to make the effort to speak, and not get any response how do you feel when you do that?…