21 essential indicators in a Social Media report
A digital marketing manager of a company should not neglect the social media reports that the agency gives him. Even “more than neglecting” is about dedicating a moment of serious…
What you should never stop doing or overlook in Social Media Marketing
We are completely immersed in the online medium. Companies, increasingly aware of their effectiveness, strive to take advantage of this new area of marketing and hope to reap the fruits…
Companies should pay more attention to Social media marketing
Each year, a new platform appears on the market announcing a revolutionary change in the way consumers communicate. But there are few innovations that survive and get integrated into everyday…
Social networks reinforce the links of experiences with brands
The Elecrity survey, conducted in the UK to 1000 individuals, tries to find out how social networks influence their brand experiences. Let’s define those “brand experiences” as those interactions between…
Less than half of the brands meet the requests of their customers in social networks
Customer service on social networks continues to be the main challenge for brands; To learn more about how brands are responding and what strategy they use, eConsultancy has compiled the…
It is important that companies are aware of the need for a social media strategy
Developing a presence in Social Media is already an imperative need, rather than a strategic decision. The activity in the social networks is frantic, the users are developed in this…
Sell unsold or how to use social media to build loyalty and get new customers
Social networks have demonstrated their potential in attracting users interested in our product or service. Therefore, the companies bet decisively by these channels. 83% of marketers indicate that Facebook is…
Why Twitter as a channel for customer service?
Twitter is the most efficient two – way communication platform, from my point of view, as channel customer for its immediacy and responsiveness. This social network has evolved a lot…
Are they really useful and effective social networks to retain or attract new customers?
Social networks have both supporters and opponents. Fortunately, the percentage of those who do not value their effectiveness has been declining gradually. Mainly because manufacturers begin to have experience in…
The impact of social media in business and business is a reality
The astonishing growth of social networks like Facebook and Twitter, has led many others to rethink their statement about social media. While social networks have proven to be important for…