Users demand more optimized websites for mobile devices
Mobile optimization is not a buzzword, but a necessity for all companies who want to have effective presence on the internet. Especially in the case of retailers. Not surprisingly, traffic…
Transforming messages online campaigns in relevant niche
Like that call us shopping at odd times is annoying, the same can happen with our campaign messages: that is neither the time nor the right message to start a…
Is the sales staff or customer a waste of time for the consumer?
90% of consumers say yes. 9 out of 10 customers consider to talk to the sales staff or customer care is a waste of time. Therefore, more and more often,…
How the e-commerce has caused consumers to become lazy
Are you converting ecommerce consumers worse off people, at least as far as mobility is concerned? Although doctors do not tire of repeating that the key to a healthy lifestyle…
What qualities of the best brands are valued by Millennials?
Only 13% of Millennials believes that brands should focus on proclaiming its benefits and talk about their products and services. In contrast, most expect much more from them in terms…
Online experience and continuous attention to customers being poor
Customer experience today is essential to ensure the viability of the business. Thanks to the Internet, consumers no longer adhere to a schedule when to buy, and expect the company…
Are retailers prepared for the new generation of technology?
The technological revolution has caught by surprise retailers.Customers demand an integrated shopping experience across all channels; however, their requests have not yet been heard. According to the report Mozu collected,…
How do consumers prefer to receive promotional messages from brands?
Consumers agree to receive commercial messages, promotions and coupons, provided they are targeted to their needs. This type of communications received will be better or worse depending on the channel…
The 7 stages of marketing online to achieve a profitable business
Any online production environment, call it eCommerce, blog, generating web of contacts (leads)… has a number of phases and marketing processes that users must pass. Any of these phases may…
5 elegant ways to earn money with a blog
This is one of the great debates of blogging, monetizing or not monetize a personal blog. Y and n decide if you want to make money with a blog, how…